Selling my Home
How Bad MLS Photos Affect You!
Home seller’s – Have you reviewed the pictures of your home for sale in the MLS system? or on Realtor.com? Did you know that were allowed to put 35 pictures in MLS and attach a video? YouTube Videos are best for Internet advertising.
The picture to the left is an actual MLS picture of a kitchen. Nice, makes you want to view the property? The picture on the below left was put in sideways like that.
Please note I did not use pictures from our local MLS so I don’t hurt anyones feelings but these same types of photos exist in our local MLS as well. Bad MLS photos can be a huge failure for the sale of your home.
Dale Palmer Group works with both buyers and sellers in the Fort Lauderdale real estate market. Our buyers agents provide exceptional service to our buyers and pride ourselves in selecting homes that meet the criteria that our buyers are looking for. The quality of the pictures in our MLS system is very frustrating.
I’ve seen multi-million dollar homes with 5-6 pictures in our MLS system. Some taken with a phone it looks like, so their small and narrow. Wide angle lens should be used to capture the home and all of its features. They do make a wide angle lens for the phones for better quality photos, but there not being used by a lot of agents.
As listing agents we should be giving the highest quality service to our customers and dark, out of focus or overly bright pictures don’t cut it in today’s internet savvy market.
Sometimes the price is not the only thing that is keeping your home from selling. Realtors out there that are working with buyers send these listings out to them via email. Over 88% of buyers start their search on the internet according to the National Association of Realtors and thats from a 2010 buyers profile. I expect that the percentage has increased over the last 2 years. Keeping this in mind, why wouldn’t you want the highest quality pictures taken for your home and provide 3D HD video.
Over my 10 years as a Realtor I’ve seen some pretty bad photos. Photos and videos provide the 1st look at your home for buyers. I don’t even send listings to buyers that have 1 or 2 pictures in MLS, since the buyers get frustrated too and just go onto the next home. It shouldn’t matter the price of the home, nor if its a short sale, foreclosure, the picture quality should be the same and 25 of them. The buyers can’t tell what the home looks like inside and certainly will not select yours for viewing. I”ve had buyers tell me that they like the outside of the home but it looks dark inside and not a lot of light, so they don’t select it for viewing.
I see listings all the time with the price has been lowered and lowered and they have 2 pictures in the MLS listing, both of the outside of the home and none of the inside. Its probably not
the price that should be changed.
Seller’s – Review the pictures of your home and make sure there are high quality photos and a video of your home for viewing. Like I said above, the PRICE is not the only thing that causes your home not to sell or be shown. Please note they’re some great Realtors out there that understand the importance of good quality photos and video, but sellers need to review these photos and take action before even thinking about lowering the price.
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Which Realtor do I Hire? – A sellers Article I wrote.
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